Description
8vo, pp. [16] including original colour-printed card wrappers. ‘Ticket’ loosely inserted. Just a touch of soiling to wrappers.
£50
8vo, pp. [16] including original colour-printed card wrappers. ‘Ticket’ loosely inserted. Just a touch of soiling to wrappers.
A full-colour promotional booklet designed for Guinness by advertising agency S. H. Benson to extoll the virtues of their stout; this one (they were issued yearly) taking the form of a guidebook to the fictitious 'Bedsyde Manor,' with a ticket for this attraction loosely inserted. The punning subtitle plays upon the brewery's long-running slogan 'Guinness is good for you.' The text is by Stanley Penn, the illustrations, John Vernon Lord.